April 2022 • PharmaTimes Magazine • 4-5


Contents


Features

How our industry entered the mainstream


Patients embark on singing project to raise awareness of rare diseases


Oli Hudson looks at what the NHS is doing to reduce health inequalities


Successful partnerships are shaping the new pharma terrain


How COVID-19 and the life sciences ‘land rush’ have ignited workspaces


Analysis

Joe Newcombe looks at pharma's greatest challenge


It's the future of pharma but what direction are we going in?


The ongoing fight against counterfeit pharmaceuticals


The UK life science sector has been key to developing innovation


Who is going where, and why


SmartPeople

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18.
Regional variation
Ipsen's Siew-Kwan Chang on adopting local approaches to global conferences


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26.
Patient experience
Victoria Jenkins has rebooted the dress code for patients


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36.
Talking therapies
John Pinching talks to Rekha Shah about her career in pharmaceuticals


38.
Interplanetary
Pharma must help the NHS reach carbon net zero


22.
Smart people
Daiichi Sankyo Europe’s Garth Virgin discusses cardiovascular disease