January/February 2025 • PharmaTimes Magazine • 38
// CLINICAL TRIALS //
Navigating the new pharma landscape by transforming clinical data platforms
Bringing a new therapy to market is a monumental endeavour. Pharmaceutical companies, contract research organisations (CROs), healthcare providers and regulators must collaborate closely to navigate the increasingly complex landscape of clinical trials.
With increasingly complex trial designs, including decentralised and adaptive models and as real-world evidence continues to enrich data sets, the demand for a robust, secure and flexible data repository as well as a statistical computing environment (SCE) has never been greater.
Standardising and automating common practices across the life sciences ecosystem can break down data silos, foster collaboration and ensure that analyses remain both reproducible and compliant with rigorous regulatory standards.
At the heart of this transformation lies the development of an open, integrated data and analytics platform.
Unified clinical data Every clinical data platform should start with a centralised repository designed for rigorous governance.
This repository must reside in a secure environment where each piece of data, from raw clinical inputs to refined metadata, is maintained with full version control and traceability.
Meeting thorough regulatory requirements, such as FDA Title 21 Part 11 and the European Union’s Annex 11, while also providing a comprehensive audit trail, ensures that teams have a single source of truth. This robust foundation simplifies data propagation and fosters safe, controlled data sharing.
Empowering analysis Built on this foundation is a high-performance statistical computing environment, essential for meeting the needs of statisticians, data scientists and programmers alike.
A powerful, open analytics engine that supports multiple programming languages such as SAS, R, Python and others – and which integrates with external analytical tools and data repositories is key to giving researchers the flexibility they need.
This versatility enables the application of advanced techniques, from machine learning to deep learning, driving innovative analyses and accelerating the discovery of actionable insights.
In this way, sophisticated statistical programming transforms raw data into meaningful evidence, supporting rapid, data-driven decision-making.
Collaborative decentralisation In modern clinical trials, these processes need to happen without being confined to a single location or system.
Decentralised and adaptive trial designs demand real-time collaboration among geographically dispersed teams.
A cloud-based environment is essential to enable all stakeholders to securely access and share data.
By integrating with internal systems and third-party workflow management tools, teams can streamline handoffs and ensure that every participant, from trial managers to data scientists, is aligned.
This collaborative approach not only boosts productivity but also minimises delays that could significantly impact time to market.
Streamlined regulatory reporting Regulatory scrutiny also remains one of the most formidable challenges in clinical research. Having a platform that integrates built-in tools for generating, managing and documenting regulatory submissions is crucial.
Trial managers and executives must be able to gain immediate insights into key performance metrics quickly, allowing them to resolve issues swiftly and keep trials on track.
By reducing IT-related challenges and automating regulatory reporting, organisations can respond to queries more rapidly and efficiently. After all, in clinical research, every minute counts.
By adopting a fully validated, open and integrated platform, life sciences organisations can streamline processes, reduce time to market and ultimately deliver life-changing therapies to patients faster.
As we tackle the monumental challenges associated with bringing new therapies to market, we are better equipped to tackle these challenges head-on.
And with this, the future of clinical research is set to be more secure, innovative and collaborative than ever before.
Matt Becker is Life Sciences Strategic Advisor at SAS. Go to sas.com