September 2022 • PharmaTimes Magazine • 4-5


Contents


Features

Medicine access is at the summit of the global digital agenda


‘Population health’ must start with a holistic approach to well-being


Redefining the power of next-generation sequencing


Five ways that humanised tech can relieve admin burnout across the NHS


Lessons from the COVID-19 response can help us next time


Analysis

Who are they, what do they look like and how can we collaborate?


Can the digital era really bring patient-centricity to pharma?


AI may hold the key to igniting mobile clinical trials


Precision medicine takes off


Unlocking innovative pharma commercialisation opportunities


SmartPeople

21.
Biohazard
How sustainable are biocatalysts in pharma?


26.
Coffee and chat with...
Johnson & Johnson's skiing and MedTech luminary Erin McEachren


28.
Reality check
NakedEye are treating patients as individuals


31.
We can see clearly now
Just-in-time strategies


34.
Your moves
Where you're going and what you're doing there


38.
In the running
Improve your digital marketing with RACE